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Customer relationship management learning hub

Do you want to drive business growth, better serve your customers, and strengthen your résumé? When you learn about customer relationship management (CRM), you can discover the power of using data to enhance customer loyalty, increase profits, and bolster success.

What is customer relationship management?

CRM is the practice of using data-based insights to analyze customer needs and improve interactions. Sales representatives, marketing coordinators, and business consultants can benefit from learning CRM.

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Choosing the right customer relationship management program for you

The edX platform provides many opportunities to learn CRM. Whether you want to build foundational knowledge, enhance your leadership skills, or deep-dive into a degree program, there's a learning path for you.

Courses

Standalone CRM courses offer beginners the chance to learn the essential functions of popular CRM platforms.

Certifications

Certification programs can allow you to improve — and prove — your ability to use a specific CRM platform. You may need to take a short exam to earn a credential.

Executive education programs

In a CRM executive education program, business leaders can learn how to extract business insights from CRM data and use that information to make more strategic decisions.

Degrees

Though you may not be able to earn a degree in CRM, you can learn about CRM platforms through coursework offered in business, sales management, information systems, or marketing degree programs. These are excellent options if you are planning a long-term career in one of these fields.

Jobs in customer relationship management

Your CRM knowledge could help you succeed in many different careers. Consider the following three positions in which this skill is essential for success.

Learn customer relationship management online with edX

Explore edX degree programs or sign up for a free online course to learn CRM and discover how to apply your skills to your career today.

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